Global Chief Marketing and Communications Officer, AON Corporation
Digital Go-to-Market Lead, UK & Ireland, Accenture
Founder, Innovate Identity
Chief Marketing Officer, ForgeRock
Panel: Digital Transformation
In this session, Robert will lead an interactive discussion on digital identity and its impact on business strategy. The quest for the digital customer is driving technology change across the enterprise. Gartner predicts that by 2017, CMOs will outspend CIOs on technology.
The panel will discuss the partnership between marketing and IT that is required to design a meaningful digital customer experience, the technologies that are propelling digital change and the challenge of meeting the evolving requirements of the digital customer at business speed.