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Chiara Rustici
Independent GDPR Analyst. Author: |gq2|Applying the GDPR: Privacy Rules for the Data Economy

Eve Maler
VP of Innovation & Emerging Technology, ForgeRock

Profiling On Trial: Personal Data, From Use to Abuse

Where does a user account end and GDPR-regulated profiling begin? The distinction is critical for your business. In this session, listen to GDPR analyst Chiara Rustici and ForgeRock VP of Innovation Eve Maler debate what user experiences you’re building into your apps right now, fall under the GDPR rules for profiling. Some activities that you may be wondering about:

  • A/B testing
  • Personalisation
  • Marketing segmentation